Embrace the magic.
Welcome to New Orleans Hoodoo Dolls!
Where joy and protection are brought to life through the enchanting artistry of Swan Gray. Swan is a luminous woman whose energy carries mystery, fantasy, and magic into the everyday world. Each Juju Baby doll is created with intention and care—designed to spark happiness, offer spiritual protection, and safeguard your spirit. Step into this journey of wonder, celebrate joy, and discover the Juju Baby that is meant to find you!
Discover Nola Hoodoo Dolls
Each Hoodoo Doll is given a name and a purpose, spoken into being with care. Created with you—or a beloved soul—in mind, this doll becomes a sacred companion. It is meant to invite joy, offer protection, and awaken a revolutionary happiness within your life. I invite you to step into a realm of positive thought and lightness of spirit, allowing your Hoodoo Doll to serve as a gentle, constant reminder of your power and peace.
Choose Your Doll - Let Your Doll Choose You
What are you seeking in this life? What intention are you calling in? Allow your Hoodoo doll to help anchor your desires and bring clarity, protection, and purpose to your path.
About Swan Gray
Swan Gray is the creative artist behind Nola Hoodoo Dolls and the creator of Juju Baby dolls. Based in New Orleans, Swan infuses each doll with intention, bringing joy, protection, and revolutionary happiness to those who welcome a Juju Baby into their lives. Learn more about her journey and inspiration.
From her heart to your home
Each Juju Baby doll is carefully handcrafted in New Orleans with love and intention. I hope they bring as much joy to your home as they bring to mine. Explore the collection and find the Juju Baby that chooses you.
"My Juju Baby brings so much joy and positivity into my life. It's like having a little guardian angel always by my side."
Ava Rodriguez
"I was drawn to my Juju Baby immediately. It's a beautiful reminder to embrace joy and protect my peace."
Chloe Davis
"The intention and craftsmanship of these dolls are truly special. My Juju Baby is a constant source of comfort and happiness."
Liam O'Connell
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New Orleans, LA